Frequently Asked Questions
How can I create a website that really helps my business grow?
Every business is unique and has something special to offer. Web Design is the art and science of making those unique qualities stand out and attract the attention of the ever-increasing number of potential customers seeking information on the Internet. When you can match clients to your business, it grows! At MobileREMEDIES®, a web designer contacts you and gets to know you and your business in detail. If you already have lots of ideas and know exactly what you want, then he or she will turn your concept into a reality. If you are like many people, though, who would like some expert help in making their business look its best online, then our professionals will show you examples and make suggestions that are tailored to your particular situation and your preferences. If you don’t know anything about the internet except that it’s time for your business to have a quality presence there, then our experts will take care of it all for you, simply getting your approval at each step. In every scenario our designers will create a website that is “state-of-the-art” and makes your unique business shine!
Why do I need Social Media to promote my business or myself?
It used to be that your circle of friends and your regular customers could only grow by word-of-mouth or through references in printed media such as newspapers and magazines. All of these required some form of physical contact, a great deal of luck and especially, a VERY long time! In the past, businesses still grew and prospered but over a period of many years. Now, through social media such as Facebook and Twitter, “friends” send their likes and dislikes to each other in fractions of seconds over the entire world on the Web, often to hundreds at a time who then send them to hundreds of their friends! We have all heard of Tweets “going viral” and of small companies (such as Facebook itself!) becoming hugely profitable in almost the blink of an eye! The answer to this FAQ is that you can’t afford not to take advantage of the social media if you wish to promote your company or your skills. The professionals at MobileREMEDIES® can help make your Facebook or Twitter page stand out and be noticed by tailoring it specifically to your personal tastes and to the needs of your business.
What is a Content Management System (CMS) and why does it matter for my website?
A CMS is a computer program or set of programs that allows you to modify information on your website. If that information is always the same and never changes, you don’t need a CMS. For any growing business, however, this is never the case. Things such as product descriptions and images, coupons, prices, sales events and many, many others are constantly changing and need to be updated for the website to maintain its value. CMS programs can be complex requiring the skills of a Webmaster to manipulate or they can be simple enough for business owners and their employees to use regularly with little special training or technical assistance. You can imagine that every business has its own special needs in this domain and it is very important to assemble a Content Management System that meets the requirements of each individual business. MobileREMEDIES® professionals take this task very seriously and give you the tools you need to keep your site on the cutting edge!
What is E-Commerce and is it right for my business?
Electronic Commerce is a market system where you can buy and sell products and services directly over the Internet without the necessity of a physical store with a cash register! The classical examples are E-bay and Amazon but any business can do the same if they build an E-Commerce system into their website. The advantage is that it opens up a whole new customer base that can extend around the world. It is E-Commerce, more than anything, which has turned some small businesses into multi-national giants. The disadvantage, however, is that this requires a complex, reliable and secure system of payment, shipping and tracking options that is expensive and requires constant maintenance. It isn’t for everybody but if your business deals in the right kinds of products and services it can make a night and day difference in your profits and growth. MobileREMEDIES® professionals can help you decide if it is right for your company and if it is, provide the expertise necessary to get you up and running!
My website comes up on Google page 8! How can I make it more visible to customers?
You have developed an attractive and functional website but so many other businesses come up before yours on an Internet search that customers rarely get far enough along to see yours. Fortunately, there are solutions available. Search engines like Google, Yahoo and Bing use complex criteria to determine in what order websites are displayed for a given keyword and professionals who are familiar with this can help your site meet these criteria and move up the list fast! This is called Search Engine Optimization or SEO. It is labor intensive and involves many strategies, indexing your site from various sources and building links to other sites.
Internet marketing can also build your site’s visibility rapidly. This involves advertising your business online. In other words, you can pay to have your business website show up at the top of the list or in a special location so that customers see it first. In Pay-Per-Click, for example, you are charged by the number of people who click on a link to your site in its prominent position on the top of the web page. You can, of course, set a monthly limit. This can increase the traffic on your site dramatically and also has the added benefit of improving your status with the various search engines. Sometimes a moderate investment up-front can make your business take off and soar!
As was discussed in the FAQ on Social Media, being “liked” on Facebook, Twitter, You-Tube and others makes people aware of your website increasing traffic which, in turn, enhances your web status and further moves your site up the list. It is a form of advertising that can give your business a significant boost very quickly because information is spread exponentially! There are many ways of making your website more visible and more popular in the social media.
These techniques are complex and require significant expertise and manpower to accomplish. The professionals at MobileREMEDIES® have the knowledge, experience and resources to build a program that is right for your business and your budget.
Why would I want to make an application for my iPhone or iPad?
Our hand-held electronic devices, smart phones and tablet PCs, are revolutionizing our lives and this trend is only just beginning! Initially, applications were concentrated on our amusement (ie. Angry Birds) and even now games remain very popular. Some have realized however, that these powerful machines that are so portable, can make our businesses more efficient and more profitable. We can now be untethered in our stores interacting with our customers and have information about our inventory and back-ordered items, service and delivery schedules, etc. available at our fingertips, have the customer fill out and sign a data sheet, swipe and get approval from the client’s credit card, debit card or PayPal account, send a bill-of-sale or receipt to the store printer and to the client’s E-mail simultaneously, remove the purchased item from inventory and order a new one to replace it, send a thank-you note and coupon for the next visit to the client, save the customer’s information in the store database and/or any other task that you think might be helpful in your business….automatically and in seconds, all from the device in your employee’s hand! The only thing it can’t do is give the customer a bag for his or her purchase! The possibilities are endless and worth considering for your business.
Custom applications written for these devices that meet a company’s specific needs are, without a doubt, the way of the future. You don’t have to wait, however, to take advantage of this technology. The professionals at MobileREMEDIES® are ready and able to build your custom application right now and create an interface with your existing computer system.
What is a web hosting service and why do I need one?
Your website is a computer program – a set of coded instructions that specify its look, character and functionality. To be useful, the program must be up and running on a very fast and reliable computer that has constant access to the World Wide Web (in reality, “constant” is always an overstatement since some downtime is unavoidable – the key is to keep it to a minimum, usually less than 1%!). These special computers are called “servers” and your website must have a host server or “Web Host” in order to be accessible on the Internet.
A very basic website can run on almost any server but there is a wide variation in their storage capacities, access speeds, reliability, and a multitude of other characteristics. Many Internet service providers (ISPs) offer free web hosting to their individual customers but often this is advertisement-sponsored and is too limited to be useful to most businesses. As websites become more and more sophisticated, the support efforts and reliability of the web host become critical! So important, in fact, that very large companies invest in their own servers and hire software engineers to support and maintain their web presence. Most businesses however, can’t afford that luxury and that is where MobileREMEDIES® can make a difference!
We offer affordable, reliable and scalable Web Hosting that is geared specifically to your needs. Our support system is second to none. As a growing company we have had our share of frustrations with slow or unresponsive support teams and know what it’s like to be put on the back burner. We have vowed to give rapid, effective support to all of our customers.
How can I make my business more distinctive so it stands out from the others?
If you want to be noticed, you have to look different from your competitors and create a business identity. Your unique appearance is what customers remember and often refer to when they talk to others about your business. If your company doesn’t have a logo or a distinctive representation of your business name it is time to get one! Imagine Nike® without it’s check mark or Apple® without its apple! MobileREMEDIES® designers can help you come up with a business identity that makes you standout from your competitors and that you can display with pride. Your business cards, letterheads, banners and other graphic materials will all look better and more professional.